Unlike some other less fortunate companies, RIM has a built-in group of core users for whom the BlackBerry is not only a phone, but a part of their lives.

ENGADGET: Editorial: Dear RIM, I'm your customer and I don't wear a suit

We're referring to the fight between Apple and a coalition formed by RIM, Motorola and Nokia as each group attempts to make their own nano-SIM design the ETSI standard.

ENGADGET: RIM and Motorola modify nano-SIM proposal, hope to meet Apple halfway

Further, rather than pursue the tack laid out above, a group of activist investors are arguing that RIM should aggressively reorganize its business.

FORBES: Should RIM Call it Quits?